Mar-Bella Collection, a family-owned Greek luxury hospitality brand, has announced that it will open a new hotel, Avali, in July. Nestled in the prime beachfront setting of Agios in south-west Corfu, the new hotel is less than 300-metres from the brand’s established MarBella and Nido hotels.
The hotel will open following the meticulous rebuild of an existing property with 76 rooms and suites, catering to couples, friends, solo travellers and free-spirited young families with children over 6 years old seeking barefoot luxury.
Named Avali – a dialect of Corfu, meaning ‘a small bay’ – the property is set between verdant mountains and a 300-metre sandy pebbled beach on the sparkling Ionian Sea. It will be home to an expansive infinity pool, tree-acres of lush gardens and a beach bar, which will be available for guests from across the Mar-Bella Collection portfolio to enjoy.
With a strong focus on gastronomy, Avali will offer guests a choice of two restaurant concepts and three bars. At the centre of the hotel will be Zardini Restaurant (Tzardini in Corfiot, meaning ‘small garden’) an all-day Mediterranean-Asian fusion restaurant. Its open kitchen will serve a buffet breakfast that showcasing local ingredients, followed by an la carte fusion menu of Mediterranean and Asian dishes for lunch and dinner. In the evening, guests can also enjoy dining at Stia Grill Restaurant (meaning ‘fireplace’ in Corfiot), an a-la carte grill restaurant.
Guests will also be able to enjoy a cosy lobby bar, a pool bar and Cicada Beach Bar, which will operate as a day-time hangout serving beach snacks before transitioning into an evening destination with cocktails, embodying the laid-back, barefoot luxury vibe of Avali.
Ensuring that Avali’s active guests can be kept entertained, the hotel will also have an indoor fitness area and outdoor spa kiosk, offering spa treatments in a private beach setting. There will also be a watersports centre with stand-up paddle boards, canoes and kayaks. MarBella and Nido’s facilities will be easily accessible and local tavernas are also within walking distance.
The hotel will be solely offering a Premium All-Inclusive, ensuring that guests can enjoy the full range of luxury services and experiences without compromise. Making the most of the resort’s proximity to Mar-Bella Collection’s other two Corfu properties, guests from all three hotels will be able to take advantage of a Dine Around programme. Utilising a daily allowance, guests can book into any of the a la carte restaurants to sample the impressive variety of cuisines on offer.
With a remarkable legacy spanning three generations, Mar-Bella Collection remains dedicated to providing unparalleled holiday experiences for its guests; while seamlessly interconnected, each property possesses its own distinctive character, catering to discerning travellers who may be looking for a different type of holiday. For example, Avali will cater to a new generation of travellers, who seek luxury in a more relaxed setting that is connected to the surrounding environment. Meanwhile, MarBella provides a premium all-inclusive experience catering to the modern multi-generational family. Nido is an adult only hotel, offering a calm and elegant atmosphere, tailored for couples, friends and solo travellers. Elix, located on the mainland, appeals to design enthusiasts, families and beach lovers seeking outdoor adventure and a more off-the-beaten-track destination.
“We are thrilled to announce the forthcoming opening of Avali, a new beachfront hotel concept for 2025. The opening is a testament to our unwavering commitment to excellence in hospitality as we diversify our offering to cater to the modern traveller,” says Vassilis Dracopoulos, owner of Mar-Bella Collection.
