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Designer bathrooms, Keramag Design

John LeggBy John Legg12 February 20142 Mins Read
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Keramag Design is a relative newcomer on the UK bathroom sanitaryware scene. However, with its chic, Continental styling devised by a line-up of illustrious designers, the brand has already earned design plaudits for offering specifiers a fusion of aesthetics, quality and timeless design.

Part of the European Sanitec Group, the luxury Keramag Design collection of sanitaryware and furniture is targeted at the top end of the market, from high-scale commercial and private properties to luxury hotels and resorts.

Over the next year, Keramag Design is set to unveil a raft of new products, underpinned by innovation and inspiration, which will allow specifiers to create an exquisite bathroom experience. Among these will be the launch of the new Xeno² range, further extending the collection’s offering of basins, vanity units, baths, toilets, bidets, furniture and illuminated mirrors.

Xeno² responds to the trend for asymmetrical design, echoed in the distinctive range of washbasins as well as slimmer, integrated seats on the toilets. It will also be the first range in the Keramag Design collection to offer toilets with Sanitec’s pioneering Rimfree design, ensuring ease of cleaning and optimum hygiene.

Xeno² complements Keramag Design’s current four signature ranges, each developed by a leading designer in their respective fields. Each range has a distinctive design personality, but all are informed by the brand’s ethos of using only top-class materials, state-of-the-art technology and sector expertise to offer specifiers products with enduring quality that outlive short-term design trends.

Citterio, designed by world-famous Italian architect, Antonio Citterio, harmonises crisp, geometric contours and organic shapes, with a choice of product assuring sleek, timeless elegance.

Preciosa II is the creation of the brand’s in-house designer, Bernd Brohammer, and is recognisable for its graphically pure union of rectangle and circle in a strong and sleek aesthetic form.

By contrast, the myDay range by industrial designer, Cornelia Thies, centres on a natural and relaxed aesthetic characterised by large radii and flowing shapes. Silk, designed by respected automotive product designer Michael Schmidt, employs precision detail and thoughtful touches with which to design an ideal bathroom sanctuary.

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John Legg

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