Within the competitive hospitality industry, interior designers are increasingly seeking innovative ways to bring their unique interior schemes to life. Muraspec‘s digitally-printed wallcoverings help designers to achieve a bespoke look for an interior that is eye-catching and distinctive.
Whether it is a photo image or abstract pattern, incorporating a logo or a motif, the flexibility of digital wallcoverings offers the designer real versatility. Through careful collaboration, even the most ambitious idea can be interpreted. From hotels to restaurants to retail spaces, digital printing is a modern medium which can set the tone of an interior space and welcome guests and customers. Digital is ideal for picking up key trends, like naturals, and translating them into impressive themes ideal for hotel and hospitality interiors.
Digital wallcoverings allow designers to take a single image – of a landscape, for instance – and reproduce it in perfect detail across an entire wall. This dramatic, expressive style is ideal for a feature wall and works particularly well with vistas and bold geometric patterns. The process can also be applied to key areas of a scheme, such as an alcove or partitioning, to help define the area with complementary colours and sophisticated prints.
The flexibility of the medium is supported by the variety of wallcovering options available. Muraspec offers a wide range of products, UV and solvent print options, and multiple media choices, alongside its own wallcoverings which can be customised for an individual look.
However, the custom nature of digital wallcoverings means that it is especially important for designers and producers to collaborate closely, to deliver the designer’s vision as accurately as possible. Muraspec has its own in-house team of skilled CAD and studio designers, digital print professionals and experienced installers, which can support designers throughout the process, ensuring that the optimum result can be achieved.
As with its other products, Muraspec’s digitally-printed wallcoverings are Euroclass fire rated, CE compliant, and have Environmental Product Declarations. These accreditations assure designers that their choice of wallcovering is safe and sustainable, allowing them to concentrate on visualising their unique design.
Digitally-printed wallcoverings offer high versatility and the ability to create unique settings, whether they are used in dining, lobby and corridor, or bedroom areas. With such a fresh and vibrant option in interior design, the only limit is imagination.
