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Prosecco perfected – Liquid Gold offers Italian design flair with select flavours

John LeggBy John Legg19 December 20143 Mins Read
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Created for the global luxury and fashion markets, Liquid Gold has a unique look and taste, which ensures it stands from the crowd. The flavour of the Liquid Gold Prosecco is distinctive due to the selective ingredients that release an aromatic and fruity bouquet, yet are dry and elegant by taste making it the ideal drink for an aperitif.

The Prosecco can be ordered in its classic dark green bottle form or can be ordered in a range of opulent metallic colours, to enhance any theme or occasion.

Liquid Gold Prosecco is now available in the UK and will be served at some of London’s most exclusive venues and events. Several high-end restaurants have already begun stocking it, including Zafferano and Novikov, with other exclusive eateries in Mayfair and Knightsbridge soon to be announced.

Made in the North-eastern regions of Italy, Liquid Gold Prosecco is a sparkling white wine that has the complexities and depth of flavour often associated with Champagne.

CEO Marino Roberto, who founded the brand, believes there is great potential for further growth of Prosecco in the UK. Having owned a Michelin star Mayfair restaurant, in addition to owning high-end fashion stores, he has combined his passions in the form of Liquid Gold: “The Liquid Gold brand was created to help merge the fashion-conscious individual with high-end design and Italian quality. We believe the unique metallic colour ranges and elegant bottle design will help to enhance the popularity of the Prosecco drink. This we feel will help to create a market amongst trade and consumers who may consider the ranges for gifts or for personal indulgences at home. We hope our customers enjoy the experience in every possible way.”

The fuller and more varied Prosecco is becoming increasingly popular with 307 million bottles sold in 2013 globally. In the UK, Prosecco sales increased by 80% in 2012 making it the most popular sparking wine on the market. Prosecco now regularly outsells champagne in the UK and this trend shows no signs of slowing. The public’s drinking habits are reflecting the above trend with many people now exchanging the somewhat more costly Champagne for the more versatile and cost effective Prosecco, both when dining out and staying in.

Liquid Gold products are already a success in bars, clubs and commercial aspects across European luxury markets; the brand has hosted events at the Monte Carlo F1 Grand Prix, VIP events at the infamous Zest Monaco Club and launches in Saint-Tropez in recent months. This year, as Liquid Gold Prosecco showcases in the UK, expect to see the eyecatching
range of bottles at the most exclusive venues and events.

Prices start from £6.50 + VAT per standard bottle with metallic and other colours in the range from £9.99 + VAT

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John Legg

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