Expected to open in 2018, Holiday Inn Express Singapore Serangoon will be situated at the crossroads of Little India and Serangoon and close-by Singapore’s commercial and industrial areas, appealing to both leisure and business travellers.
The select service hotel will add 120 rooms to Jalan Besar, which is home to many food outlets including Chye Seng Huat Hardware café, Char Restaurant and the 1952 Brewing Company brewery, bar and restaurant.
As well as independent dining experiences, the area is favoured for its hipster coffee shops and retro shopping experiences. Little India and its eclectic roadside stalls is just a five-minute walk away, and the closest MRT only a 500-metre stroll.
“Across South East Asia we are strategically growing the much-loved Holiday Inn Express brand. We are delighted to be bringing our fourth Holiday Inn Express to Singapore in partnership with Toledo International,” says Rajit Sukumaran, chief development officer EMEAA East, IHG.
“Holiday Inn Express Singapore Serangoon is going to be a hit with savvy visitors to the country. Its fantastic location means they can rest and go, with everything they need to recharge at the hotel before discovering the surrounding heritage trail or trendy areas.
"As the world’s fastest growing hotel brand, Holiday Inn Express has helped us to build IHG’s strongest development pipeline in a decade. It certainly gives us another big advantage in the select service space.”