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News

New Tom’s pop-up launches in Notting Hill

Katie SherryBy Katie Sherry9 April 20142 Mins Read
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This spring, restaurateur and entrepreneur Tom Conran – in collaboration with talented chef Tom Straker – will launch New Tom’s in Notting Hill. Located on the former site of Tom’s Deli in the fashionable end of Westbourne Grove, the 12 month pop-up will serve avant-garde modern cuisine in a relaxed and friendly bistro style setting. The interior is a playful, welcoming space, flooded with light from the floor-to-ceiling windows, and featuring original works by renowned British pop artists.

Head chef, Tom Straker trained at the Dorchester and with Heston Blumenthal at Dinner, and will use ultra-modern cooking techniques to produce an original menu serving breakfast, brunch and lunch dishes. Many of the ingredients used will be sourced from his family farm in Herefordshire, and New Tom’s has a smoker in the garden for smoking food such as salmon, tomatoes, salt and even water.

“Tom Straker and I are doing something pioneering here at New Tom’s taking sophisticated modern cuisine out of the usual formal restaurant environment and placing it in a fresh friendly and relaxed setting,” says Tom Conran. “Our kitchen will use honed techniques, craft and artistry to create exquisite modern renditions of timeless classics. We’ve done it all with a real sense of fun and hope that the neighbourhood takes it to its heart.”

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Katie Sherry

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