Opening in summer 2024, the boutique hospitality group GuestHouse Hotels will open No.124 by GuestHouse, Brighton positioned right on the seafront. Formerly Regency-style townhouses looking out across the English Channel, the 32-room hotel will open with an outdoor terrace bar, Pearly Cow restaurant and a wellness concept. As with all GuestHouse properties, to make it feel like home there will be luggage collection offering on arrival, a help-yourself pantry and record players in every room.
Conceived by the in-house creative studio, the rooms are designed around the jaw dropping view of the sea and feel as though they’re floating above the water. The city’s personality will be felt throughout in the architecture and interiors, reflecting the energy of the cultural hub of the UK. Showcasing the very best of local talent and craftsmanship, No.124 is inspired by local history and heritage to be in-keeping with its surroundings.
Under 1.5 hours from London, the hotel’s location ticks all the boxes, where swimmers can dive straight into the water, shoppers can hit the lanes and kitsch-Britain lovers can be on the pier and in the arcade in no time.
The group offers one-off hotels to historic buildings in Britain’s most desirable streets, with the visionary Guest brothers (Tristan, James and Tom), on a mission to develop a new generation of upscale hotels, combining easy luxury with the traditional guest house experience. With this opening, the group will have introduced four new hotels to the British hotel scene in just over three years, with properties in York, Bath and more recently in Margate.