Boutique hotel, Oddfellows has announced that it is acquiring Bruntwood Hall, based in Bruntwood Park, Cheadle, South Manchester.
The acquisition of Bruntwood Hall will be the first time the impressive building based in the centre of the park will be a hotel. Its previous uses included a Town Hall, a racehorse stud farm and more recently by a filming company. Bruntswood Park has over 100 acres of sprawling parkland which includes ponds, waterways and mature woodlands.
Oddfellows, Chester have been looking out for a new site over the past year, discouraged by any properties they couldn’t put their signature spin on.
“It had to be a property with character”, said Sarah Dougherty of Oddfellows. “Oddfellows is well known for its quirky design spin on a beautiful period property – and we wanted our second property to do the same. We love adding vibrancy to a period property that has lost its lustre, but still retains all of its charm. This beautiful mansion had everything we were looking for.”
The park location of Oddfellows On The Park will be very different to its city centre sister, but this was an important part of the plan.
“We didn’t want to just imitate the success we have had with Oddfellows, Chester,” said Jonathan Slater. “It is important to us that Oddfellows grows and develops as a brand, not as a cookie cutter business model, but with both sites retaining their own personalities and characters – with relevance to their location and history.”
“Oddfellows On The Park will offer something completely different to our Chester site. We’ll be based in affluent South Manchester, close to the airport, with the most stunning grounds and outlook we could ask for – that will make us not only a weekend destination but also a beautiful wedding venue. It is an exciting step forward for us.”
Oddfellows On The Park is in the hands of architect, Tim Groom, with plans afoot for a 23 bedroom hotel, with bar, restaurant, treatment rooms and a dramatic event space.
