The Rezidor Hotel Group remains one of the World’s Most Ethical Companies. US-based think tank, Ethisphere, has awarded Rezidor for the fourth consecutive year for sustained ethical leadership.
“We are extremely proud that we have been named one of the World’s Most Ethical Companies since 2010,” says Wolfgang M Neumann, president and CEO of Rezidor. “Receiving this award for the fourth year in a row underlines our long-term commitment to responsible business. A strong ethics programme is a key component to a successful business model, and we continue to scrutinise our ethical standards to keep up with an ever-changing regulatory environment.”
Ethisphere reviewed nominations from companies in more than 100 countries and 36 industries. The methodology for the World’s Most Ethical Companies includes reviewing codes of ethics, litigation and regulatory infraction histories; evaluating the investment in innovation and sustainable business practices; looking at activities designed to improve corporate citizenship; and studying nominations from senior executives, industry peers, suppliers and customers.
Alex Brigham, executive director of Ethisphere, comments: “Not only did more companies apply for the World’s Most Ethical Companies recognition this year than any year in the past, but we are also seeing more companies be proactive and create new initiatives that expand ethics programmes and cultures across entire industries.
“We are excited to see the 2013 World’s Most Ethical Companies take these leadership positions, and embrace the correlation between ethical behaviour and improved financial performance.”
Rezidor’s group-wide Responsible Business Programme focuses on social and ethical issues within the company, as well as health and safety for guests and employees and a reduced negative impact on the environment.
Rezidor supports charity organisations such as the World Childhood Foundation, and has signed to the UN Global Compact. One of the latest developments within the Responsible Business Programme is the ambitious Think Planet project, which targets 25% energy consumption savings across the group by 2016.