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News

Royal Bohemia launches in the UK

Katie SherryBy Katie Sherry2 July 20132 Mins Read
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Luxury bed brand, Royal Bohemia, has launched in the UK. The company’s designs combine traditional and contemporary styles with high-quality raw materials to produce statement pieces for guest rooms.

Royal Bohemia enters the market with four bedsteads as part of its Zenana Collection. Grace is an elegant twist on the classic Chesterfield design, Erotique – which is ideal for masculine, penthouse interiors; Fonteyn features richly-coloured velvets; and Twinni offers clean lines in neutral linens.

The third-generation company – which is part of the Matza Group – will manufacture entirely from its Yorkshire base using British-sourced products, including fabrics from Yorkshire and Lancashire.

Asif Ayub, Royal Bohemia’s owner and designer, comments: “Royal Bohemia is for those with a rebellious spirit, who dare to be different – who appreciate how innovation and creativity can be harnessed to create truly exceptional products.

“We believe that Royal Bohemia is timeless – the uniqueness of our products means that they won’t go out of style, and they are handcrafted to last a lifetime.

“Combining the heritage, discipline and tradition evoked by royalty, with the unconventional, unbounded spirit of Bohemianism, Royal Bohemia is a brand that brings together classic craftsmanship with creative and passionate design to create modern classics. We think of our beds as recurring classics – inspired by yesterday, designed for today.

“The Royal Bohemia collection will create a statement in any room – from a five-star resort to a 25-bedroom boutique hotel in Europe, a city-centre penthouse to a country estate.”

Royal Bohemia will be selling direct to interior designers, architects, retailers, hoteliers and individual customers. The company’s Dewsbury showroom will be open to visits from prospective customers by appointment.

Previous ArticleWhitbread launches city-centre hotel concept
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Katie Sherry

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