Award-winning restaurant and cinema, Zeffirellis, located in the bustling Lake District town of Ambleside, has undergone a refurbishment that sees 450m² of bespoke axminster carpet by Wilton Carpets Commercial gracing the venue’s busy floors.
The new 10-row woven axminster carpet uses a palette of muted grey, soft cream and striking blue in an eye-catching abstract print. Installed in the restaurant and two cinemas, the carpet complements the lavish upholstery and soft furnishings in the restaurant, and provides a striking contrast to the bold red cinema seats.
The bespoke design was created by Zeffirellis’ management team in conjunction with installer, Kendal Quality Carpets, and was brought to life by Wilton Carpets Commercial’s experienced design team.
“Zeffirellis wanted a truly stand-out carpet that would inject life into the restaurant and cinemas in a unique fashion,” Karl Greenall, co-ordinator at Kendal Quality Carpets comments. “After browsing through Wilton Carpets Commercial’s stock designs, we were drawn to those with dancing flame-type motifs, and knew that these sort of styles would inject the vibrancy that Zeffirellis was seeking.
“We then created a custom design in beautiful shades, with cream flame strands flying out from one wall and then dispersing amongst the bolder blue swirls for a high-impact look.”
As well as providing a striking aesthetic, the carpet provides a high level of durability, as Dorothy Smith, managing director at Zeffirellis, explains: “When considering the new carpet, it was imperative that it offered us outstanding levels of resilience in order to withstand the heavy footfall that we experience on a daily basis, while still having the visual flair that our venue is famous for.
“Wilton Carpets Commercial delivered this within a very strict timeframe so that we could open our doors to our loyal customers as quickly as possible.”
