Founded in Finland by Tel Aviv-born street food trader Doron Karavani, Fafa’s is set to open its London site this September on Monmouth Street, in Covent Garden’s Seven Dials.
Serving Mediterranean street food from a small Finnish kiosk in Punavuori back in 2011, Doron’s food became so popular, he had people queuing outside. Core dishes include freshly filled pitas, salads and meze with everything cooked on-site. The kiosk still stands and Fafa’s has now expanded across Finland and into Sweden and Estonia.
Echoing the brand’s Finnish roots, the 750 square foot interior of the new London site has been designed by award winning hospitality studio, DesignLSM, with a fresh and minimal aesthetic and bold industrial undertones.
The design focuses around the quality and authenticity of FAFA’s food with key features including a bespoke concrete counter, statement geometric flooring and a bright suspended ceiling filled with lush planting, integrated lighting and confident menu signage.
“We are thrilled to be opening Fafa’s in the gastronomic capital of the world,” says Dan Bennett, operations and openings manager. “Doron has established a very successful street food concept across Scandinavia and we look forward to bringing it to Covent Garden.
“We’ll be using quality fresh ingredients and cooking techniques more often used in higher end restaurants to deliver on both taste and presentation. We’re confident this take on accessible and delicious street food will be an instant hit with Londoners and tourists alike.”
