HIX LDN – Europe’s leading hotel design event – returns to London’s Business Design Centre on 26 – 27 November for two days of talks, parties, installations, and a curated expo of over 150 leading interior labels.
Guided by the theme ‘Culture Clash’, this year’s programme is a platform for hospitality design without borders, celebrating the unique customs, traditions and perspectives that see hotels breaking down barriers and connecting guests worldwide.
Welcoming designers, architects, operators, suppliers, investors, developers, project managers, independent hoteliers, and anyone else involved in creating inspirational spaces, HIX LDN brings the hospitality design community together for a true celebration of the hotel interior experience.
EXPO
The HIX LDN show floor features a curated edit of the best new products for next generation hotel spaces. Featuring major brands from across the furnishing, bathroom, surface, fabric, technology and décor sectors, 150+ exhibitors will showcase their latest collections along with some exclusive HIX-first releases.
With its own programme of exhibitor activations, breakout talks and partner content, HIX EXPO represents the cutting edge of hotel interior design, connecting the entire supply chain under one roof for a one-stop project shop.
TALKS
Exploring the future of hotel design with the people shaping it, HIX TALKS features two days of panels, presentations and perspectives delivered by leading designers, operators and experts. From innovations in hotel wellness and the secrets of brand translation to emergent technologies and the shifting definitions of luxury, the 2025 agenda will put the industry’s hottest topics up for debate with some of its brightest minds.
Returning sessions include Studio Confidential with the Festival of Hospitality, going behind the scenes with international luxury hotel specialists G.A Group as they celebrate a landmark 40th anniversary, as well as a panel discussion with four esteemed AHEAD Europe judges as the leading awards programme for hospitality experience and design prepares to reveal the year’s best hotels. Meanwhile, a special HIX Keynote interview with hotel visionary Christoph Hoffmann will see the 25hours Founder explain what it takes to meaningfully challenge the status quo.
Hear from: Ennismore, Starwood Hotels, Maybourne, Rockwell Group, Accor, Conran & Partners, YOTEL, Space Copenhagen, G.A Group, Beaumier, BAR Studio, OBMI, White Mirror, WeWantMore, GEOMIM, Studio Shayne Brady, MKV Design, Jolie and more.
INSTALLATIONS
In previous editions, HIX has grown the world’s first mycelium bar with WeWantMore, explored the Umwelt Paradigm with Blacksheep, and reimagined the Business Design Centre as a series of immersive hotel concepts with studios including 3Stories, Atellior and Purcell.
This time around, guests will be able to explore a trio of distinct installation spaces inspired by the 2025 theme of ‘Culture Clash’. As part of the main installation space, MKV Design have teamed up with Luma Mirrors by Gemm London for a reflective kaleidoscope concept bringing a slice of Ibiza to the HIX show floor. Expect ‘a place where contrasting cultures flow both ways and influence one another, perhaps finding commonality,’ explains Maria Vafiadis, Founder and Managing Director of MKV Design.
Elsewhere, Secto Design and Conran and Partners will be bringing The Essence of Finland – an immersive display and exhibition first debuted at Clerkenwell Design Week – to HIX, offering a visual journey into the country’s unique interplay of light nature and craftsmanship via a triptych of themes – Forest & Materiality, Lakes & Reflection, and Light & Contrast. While up in the Silent Gliss showroom, a future/retro guestroom concept by Studio Moren will feature its own programme of content including breakout talks with the designers and a drinks reception.
SOCIAL
The HIX opening night party (26 Nov. 17:00 – 20:30) kicks off the social strand with receptions, activations and networking opportunities across the show floor. Guests will rub shoulders with industry leaders and experience the expert hospitality of the HIX exhibitor community as part of a dedicated ‘culture clash’ social programme soundtracked by a Balearic-inspired DJ set from Music Concierge and the return of the Gessi soundsystem.
HIX is free to attend, and welcomes designers, architects, operators, developers, investors, owners, project managers, suppliers, general managers and anyone else involved in bringing hotels to life.
Register for your free pass and join Europe’s hospitality design community at London’s Business Design Centre on 26 & 27 November for a true celebration of hotel design and experience.
